Luxury Travel Virtuoso, the global network specializing in luxurious and experiential tours, has drawn upon its huge community of journey advisors, preferred companions, and high-internet-really worth/ultra-excessive-internet-worth clients to determine what’s new and subsequent in the luxurious journey, at the same time as additionally revealing the statistics and insights that show it. Respected as the main “Voice of Luxury” and industry fashion forecaster, Virtuoso has based its findings on a data warehouse of (US) $80 billion in transactions and an ongoing collection of surveys.
The consequences of the extensive studies have been shared on the 366h annual Virtuoso Travel Week, taking area August 10-16, in Las Vegas at Bellagio Resort And Casino, ARIA Resort And Casino, The Cosmopolitan of Las Vegas, and Vdara Hotel And Spa. Known as the Fashion Week of the Luxury Journey, Virtuoso Travel Week is famous for offering today's trends and news to heaps of enterprise leaders at the same time as using multi-million-dollar journey income every month.
The key takeaway is that travel remains strong, even against a backdrop of worldwide challenges. Year-to-date sales have handed the ones of 2023 for the equal January-June timeframe using 14 percent and skyrocketed 211 percent over 2019, with future 2025-2026 income already up 38 percent over last year. The demand for tour advisors remains high, Luxury Travel with a 76 percent increase in consumers looking for journey advisors to date this year via the network’s web page.
Outbound Excels
While domestic journey dominates in the fall of 2024, visitors are venturing afar in file numbers, with Italy, France, Mexico, the United Kingdom, Spain, Saint Barthelemy, Portugal, Canada, and Japan topping the listing. The biggest growth regions yr-over-12 months are Canada ( 168 percent), Japan ( one hundred sixty percent), and Saint Barthelemy ( a hundred and fifty-five percent). Major towns like Paris, London, New York, Rome, and Tokyo are showing significant increases compared to 2023, even as locations along with Taormina (Sicily), Napa, and Amsterdam are seeing fee declines, making this fall an amazing time to go to.
Luxury Travel For the festive season, Mexico, Hawaii, Anguilla, Costa Rica, and Saint Barthelemy are the most sought-after destinations, with Saint Lucia, the Dominican Republic, and Grenada approaching strong with double- and triple-digit percentage increases. Notably, Maui is up 66 percent for the vacations compared to the final year. Fall and festive season bookings are predicted to be sturdy, with fall bookings up 23 percent and festive season bookings up 32 percent compared to 2023. Additionally, Virtuoso’s preferred resorts are seeing a rate increase of 46 percent inside the Caribbean and eight percent in Mexico.
Hottest Tour Trends
Regarding the freshest travel trends, Virtuoso advisors have stated a persistent call for one-of-a-kind-use stories, including VIP transportation, luxury yachts, and private houses, in conjunction with itineraries that comprise next-stage stimulation and engagement. Requests for those fairly high-quit reviews have multiplied for 89 percent of Virtuoso advisors. Leading trends in ultraluxe travel include expedition cruises, uncommon destinations (which include Fiji, the Maldives, and Thailand), Luxury Travel, and African safaris. The top motivations for ultraluxe travel are celebrations, ardor-point studies (like sports activities, arts, tradition, concert events, and gala's), and assoon-as-in-a-lifetimee journeys.
Of precise interest is an extremely good shift from that specializing in a ride to-do list to an emphasis on how one feels for the duration of the tour. Virtuoso’s studies have identified that travelers prioritize interest and exploration (77 percent), pleasure and happiness (sixty-five percent), and awe and marvel of nature (57 percent) as the top emotional drivers for luxury guests. The intangibles of travel are more compelling than checking off bucket list items.
Coolcations Upward Push
Other developments consist of a rise in journeys to cooler climates, or “Coolcations,” to locations in northern Europe and Canada, which are up 44 percent this summer season, whilst visits to hotter spots, which include Italy, Greece, and France, have reduced using zero. Five percentage. Wellness tour is predicted to be a first-rate trend this year and into the following, with a focus on “Silver Bullet” wellness – a sub-trend coined by way of Globetrender in an imminent co-authored file with Virtuoso – highlighting hyper-particular, targeted “treatment plans” tailored to man or woman wellness wishes. A survey revealed that 70 percent of guests are searching for rest and disconnection via well-being travel, at the same time as half are interested in hyper-customized stories and intellectual resets.
‘Wander Women’ Tour
Luxury Travel Solo female tours, dubbed as “Wander Women” with the aid of Virtuoso and Globetrender, have additionally visible a large boom, with girls making up seventy-one percent of solo travelers. Additionally, as Gen Z begins having children in 2025 (Beta toddlers), the industry for the first time will see seven generations traveling simultaneously. Legacy journey or the act of bringing a majority of these generations collectively to have fun milestones or to search for nostalgia and reconnection (24 percent according to the 2024 Virtuoso Brand And Travel Tracker examination) is turning increasingly popular. Virtuoso shared that when surveyed, 32 percent of Gen Zs have been planning to travel with youngsters over the following 12 months, with 42 percent of them planning to accomplish that under the steerage of a travel consultant.
Luxury Travel to off-the-crushed-course destinations and at off-peak times is developing in popularity, aligning with the fashion towards a more accountable and sustainable journey as a reaction to over-tourism. Sales for Virtuoso’s sustainable partners are an outstanding $ million in 2023, with strategic options including Slovenia, Portugal, and Croatia emerging as attractive alternatives to keep away from crowded locations at peak instances. Virtuoso advisors play an essential position in instructing clients about sustainable tours at the same time as satisfying their travel aspirations. These efforts are certain in the 2024 Virtuoso Impact Report, the first ongoing study that tracks luxury journey’s positive contributions to sustainable journey.
